| # | Influencer | Niche | Tier | City | Avg Deal | |
|---|---|---|---|---|---|---|
| ✦ Food | ||||||
| 1 |
Sanjeev Kapoor
Sanjeev Kapoor Khazana
1
Sanjeev Kapoor
Sanjeev Kapoor Khazana
Engagement
~2% – 4% (large-scale audience)
Reach
15M – 40M/mo
Niche
Food Cooking, Food, Recipes
Tier
mega
Location & Brand Deal
Mumbai, India • ₹10L – ₹35L+
|
Food Cooking, Food, Recipes | mega | Mumbai, India | ₹10L – ₹35L+ | View Profile → |
| 2 |
Ranveer Brar
Ranveer Brar
2
Ranveer Brar
Ranveer Brar
Engagement
~3% – 5%
Reach
10M – 30M/mo
Niche
Food Cooking, Food Storytelling, Indian Cuisine
Tier
mega
Location & Brand Deal
Mumbai, India • ₹8L – ₹25L+
|
Food Cooking, Food Storytelling, Indian Cuisine | mega | Mumbai, India | ₹8L – ₹25L+ | View Profile → |
| 3 |
Kunal Kapur
Chef Kunal Kapur
3
Kunal Kapur
Chef Kunal Kapur
Engagement
~3% – 5%
Reach
8M – 20M/mo
Niche
Food Cooking, Recipes, Culinary Education
Tier
mega
Location & Brand Deal
Delhi, India • ₹6L – ₹20L+
|
Food Cooking, Recipes, Culinary Education | mega | Delhi, India | ₹6L – ₹20L+ | View Profile → |
| 4 |
Nisha Madhulika
Nisha Madhulika
4
Nisha Madhulika
Nisha Madhulika
Engagement
~2% – 4% (large family audience)
Reach
12M – 35M/mo
Niche
Food Cooking, Vegetarian Recipes, Indian Cuisine
Tier
mega
Location & Brand Deal
Noida, India • ₹5L – ₹15L+
|
Food Cooking, Vegetarian Recipes, Indian Cuisine | mega | Noida, India | ₹5L – ₹15L+ | View Profile → |
| 5 |
Kabita Singh
Kabita’s Kitchen
5
Kabita Singh
Kabita’s Kitchen
Engagement
~3% – 5%
Reach
10M – 25M/mo
Niche
Food Cooking, Home Recipes, Indian Cuisine
Tier
mega
Location & Brand Deal
Kolkata, India • ₹4L – ₹12L
|
Food Cooking, Home Recipes, Indian Cuisine | mega | Kolkata, India | ₹4L – ₹12L | View Profile → |
| 6 |
Saransh Goila
Saransh Goila
6
Saransh Goila
Saransh Goila
Engagement
~3% – 6%
Reach
3M – 8M/mo
Niche
Food Cooking, Food Travel, Modern Indian Cuisine
Tier
macro
Location & Brand Deal
Mumbai, India • ₹3L – ₹10L
|
Food Cooking, Food Travel, Modern Indian Cuisine | macro | Mumbai, India | ₹3L – ₹10L | View Profile → |
| 7 |
Shivesh Bhatia
Bake With Shivesh
7
Shivesh Bhatia
Bake With Shivesh
Engagement
~3% – 6%
Reach
2M – 6M/mo
Niche
Food Baking, Desserts, Food Styling
Tier
macro
Location & Brand Deal
Delhi, India • ₹2L – ₹6L
|
Food Baking, Desserts, Food Styling | macro | Delhi, India | ₹2L – ₹6L | View Profile → |
| 8 |
Pooja Dhingra
Pooja Dhingra
8
Pooja Dhingra
Pooja Dhingra
Engagement
~3% – 5%
Reach
4M – 12M/mo
Niche
Food Baking, Entrepreneurship, Desserts
Tier
mega
Location & Brand Deal
Mumbai, India • ₹5L – ₹15L+
|
Food Baking, Entrepreneurship, Desserts | mega | Mumbai, India | ₹5L – ₹15L+ | View Profile → |
| ✦ Fashion | ||||||
| 1 |
Komal Pandey
Komal Pandey
1
Komal Pandey
Komal Pandey
Engagement
~4% – 7%
Reach
8M – 20M/mo
Niche
Fashion Styling, Lifestyle
Tier
mega
Location & Brand Deal
Delhi, India • ₹8L – ₹20L+
|
Fashion Styling, Lifestyle | mega | Delhi, India | ₹8L – ₹20L+ | View Profile → |
| 2 |
Kritika Khurana
That Boho Girl
2
Kritika Khurana
That Boho Girl
Engagement
~3% – 6%
Reach
6M – 15M/mo
Niche
Fashion Lifestyle, Ethnic Wear
Tier
mega
Location & Brand Deal
Delhi, India • ₹5L – ₹12L
|
Fashion Lifestyle, Ethnic Wear | mega | Delhi, India | ₹5L – ₹12L | View Profile → |
| 3 |
Masoom Minawala
Masoom Minawala
3
Masoom Minawala
Masoom Minawala
Engagement
~3% – 6%
Reach
10M – 25M/mo
Niche
Fashion Luxury Fashion, Bridal, Lifestyle
Tier
mega
Location & Brand Deal
Mumbai / Europe (Global Presence) • ₹10L – ₹30L+
|
Fashion Luxury Fashion, Bridal, Lifestyle | mega | Mumbai / Europe (Global Presence) | ₹10L – ₹30L+ | View Profile → |
| 4 |
Sejal Kumar
Sejal Kumar
4
Sejal Kumar
Sejal Kumar
Engagement
~3% – 6%
Reach
5M – 12M/mo
Niche
Fashion Lifestyle, Music
Tier
mega
Location & Brand Deal
Delhi, India • ₹4L – ₹10L
|
Fashion Lifestyle, Music | mega | Delhi, India | ₹4L – ₹10L | View Profile → |
| 5 |
Siddharth Batra
Siddharth Batra
5
Siddharth Batra
Siddharth Batra
Engagement
~3% – 5%
Reach
800K – 2M/mo
Niche
Fashion Grooming, Lifestyle
Tier
macro
Location & Brand Deal
Delhi, India • ₹1.5L – ₹4L
|
Fashion Grooming, Lifestyle | macro | Delhi, India | ₹1.5L – ₹4L | View Profile → |
| 6 |
Aashna Shroff
The Snob Journal
6
Aashna Shroff
The Snob Journal
Engagement
~3% – 5%
Reach
6M – 15M/mo
Niche
Fashion Luxury Fashion, Beauty, Lifestyle
Tier
mega
Location & Brand Deal
Mumbai, India • ₹6L – ₹18L
|
Fashion Luxury Fashion, Beauty, Lifestyle | mega | Mumbai, India | ₹6L – ₹18L | View Profile → |
| 7 |
Juhi Godambe
Juhi Godambe
7
Juhi Godambe
Juhi Godambe
Engagement
~2.5% – 5%
Reach
2M – 6M/mo
Niche
Fashion Mumbai, India
Tier
macro
Location & Brand Deal
Mumbai, India • ₹2L – ₹6L
|
Fashion Mumbai, India | macro | Mumbai, India | ₹2L – ₹6L | View Profile → |
| 8 |
Sakshi Sindwani
StyleMeJhilmil
8
Sakshi Sindwani
StyleMeJhilmil
Engagement
~3% – 6%
Reach
2M – 6M/mo
Niche
Fashion Body Positivity, Lifestyle
Tier
macro
Location & Brand Deal
Delhi, India • ₹2L – ₹5L
|
Fashion Body Positivity, Lifestyle | macro | Delhi, India | ₹2L – ₹5L | View Profile → |
| 9 |
Santoshi Shetty
Santoshi Shetty
9
Santoshi Shetty
Santoshi Shetty
Engagement
~2.5% – 5%
Reach
1M – 3M/mo
Niche
Fashion Streetwear, Editorial Styling
Tier
macro
Location & Brand Deal
Mumbai, India • ₹2L – ₹5L
|
Fashion Streetwear, Editorial Styling | macro | Mumbai, India | ₹2L – ₹5L | View Profile → |
| 10 |
Diipa Khosla
Diipa Khosla
10
Diipa Khosla
Diipa Khosla
Engagement
~3% – 5%
Reach
12M – 30M/mo
Niche
Fashion Luxury Fashion, Beauty, Lifestyle
Tier
mega
Location & Brand Deal
Amsterdam / Global • ₹15L – ₹40L+
|
Fashion Luxury Fashion, Beauty, Lifestyle | mega | Amsterdam / Global | ₹15L – ₹40L+ | View Profile → |
| ✦ Travel | ||||||
| 1 |
Bruised Passports
Bruised Passports
1
Bruised Passports
Bruised Passports
Engagement
~2.5% – 4% (varies by campaign & platform)
Reach
5M+ across platforms/mo
Niche
Travel Luxury, Couples Travel, Road Trips
Tier
mega
Location & Brand Deal
London / Delhi (Global travelers) • ₹5L – ₹15L+
|
Travel Luxury, Couples Travel, Road Trips | mega | London / Delhi (Global travelers) | ₹5L – ₹15L+ | View Profile → |
| 2 |
Tanya Khanijow
Tanya Khanijow
2
Tanya Khanijow
Tanya Khanijow
Engagement
~4% – 7% (strong YouTube engagement)
Reach
3M – 8M/mo
Niche
Travel Solo Travel, Budget Travel, Adventure Travel
Tier
mega
Location & Brand Deal
Bangalore, India • ₹3L – ₹10L
|
Travel Solo Travel, Budget Travel, Adventure Travel | mega | Bangalore, India | ₹3L – ₹10L | View Profile → |
| 3 |
Varun Vagish
Mountain Trekker
3
Varun Vagish
Mountain Trekker
Engagement
5% – 8%
Reach
4M – 10M/mo
Niche
Travel Budget Travel, Hindi Travel Vlogs
Tier
mega
Location & Brand Deal
Delhi, India • ₹2L – ₹6L
|
Travel Budget Travel, Hindi Travel Vlogs | mega | Delhi, India | ₹2L – ₹6L | View Profile → |
| 4 |
Shivya Nath
The Shooting Star
4
Shivya Nath
The Shooting Star
Engagement
~3% – 5%
Reach
800K – 2M/mo
Niche
Travel Solo Travel, Vegan Lifestyle
Tier
macro
Location & Brand Deal
Dehradun, India • ₹1.5L – ₹5L
|
Travel Solo Travel, Vegan Lifestyle | macro | Dehradun, India | ₹1.5L – ₹5L | View Profile → |
| 5 |
Kritika Goel
Kritika Goel
5
Kritika Goel
Kritika Goel
Engagement
~3% – 6%
Reach
1M – 3M/mo
Niche
Travel Lifestyle, Budget Travel
Tier
macro
Location & Brand Deal
Delhi, India • ₹1.5L – ₹4L
|
Travel Lifestyle, Budget Travel | macro | Delhi, India | ₹1.5L – ₹4L | View Profile → |
| 6 |
Larissa D'Sa
Larissa D'Sa
6
Larissa D'Sa
Larissa D'Sa
Engagement
~4% – 7%
Reach
2M – 6M/mo
Niche
Travel Adventure, Filmmaking
Tier
mega
Location & Brand Deal
Mumbai, India • ₹3L – ₹8L
|
Travel Adventure, Filmmaking | mega | Mumbai, India | ₹3L – ₹8L | View Profile → |
| 7 |
Siddhartha Joshi
Siddhartha Joshi
7
Siddhartha Joshi
Siddhartha Joshi
Engagement
~3% – 5%
Reach
500K – 1.5M/mo
Niche
Travel Photography, Storytelling, Culture
Tier
macro
Location & Brand Deal
Ahmedabad, India • ₹1L – ₹3L
|
Travel Photography, Storytelling, Culture | macro | Ahmedabad, India | ₹1L – ₹3L | View Profile → |
| 8 |
Shenaz Treasury
Shenaz Treasury
8
Shenaz Treasury
Shenaz Treasury
Engagement
~3% – 6%
Reach
2M – 5M/mo
Niche
Travel Lifestyle, Staycations
Tier
mega
Location & Brand Deal
Mumbai, India • ₹4L – ₹12L
|
Travel Lifestyle, Staycations | mega | Mumbai, India | ₹4L – ₹12L | View Profile → |
| 9 |
Anunay Sood
Anunay Sood
9
Anunay Sood
Anunay Sood
Engagement
~3% – 6%
Reach
1M – 3M/mo
Niche
Travel Travel Photography, Landscapes, Adventure
Tier
macro
Location & Brand Deal
Delhi, India • ₹1.5L – ₹4L
|
Travel Travel Photography, Landscapes, Adventure | macro | Delhi, India | ₹1.5L – ₹4L | View Profile → |
| 10 |
Aakanksha Monga
Aakanksha Monga
10
Aakanksha Monga
Aakanksha Monga
Engagement
~4% – 8% (strong short-form performance)
Reach
1M – 4M/mo
Niche
Travel Travel Planning, Budget Travel, Short-form Guides
Tier
macro
Location & Brand Deal
Delhi, India • ₹1L – ₹3L
|
Travel Travel Planning, Budget Travel, Short-form Guides | macro | Delhi, India | ₹1L – ₹3L | View Profile → |
Food
1
Sanjeev Kapoor
Sanjeev Kapoor Khazana
Niche & Tier
Food Cooking, Food, Recipes (mega)
City
Mumbai, India
Average Brand Deal
₹10L – ₹35L+
2
Ranveer Brar
Ranveer Brar
Niche & Tier
Food Cooking, Food Storytelling, Indian Cuisine (mega)
City
Mumbai, India
Average Brand Deal
₹8L – ₹25L+
3
Kunal Kapur
Chef Kunal Kapur
Niche & Tier
Food Cooking, Recipes, Culinary Education (mega)
City
Delhi, India
Average Brand Deal
₹6L – ₹20L+
4
Nisha Madhulika
Nisha Madhulika
Niche & Tier
Food Cooking, Vegetarian Recipes, Indian Cuisine (mega)
City
Noida, India
Average Brand Deal
₹5L – ₹15L+
5
Kabita Singh
Kabita’s Kitchen
Niche & Tier
Food Cooking, Home Recipes, Indian Cuisine (mega)
City
Kolkata, India
Average Brand Deal
₹4L – ₹12L
6
Saransh Goila
Saransh Goila
Niche & Tier
Food Cooking, Food Travel, Modern Indian Cuisine (macro)
City
Mumbai, India
Average Brand Deal
₹3L – ₹10L
7
Shivesh Bhatia
Bake With Shivesh
Niche & Tier
Food Baking, Desserts, Food Styling (macro)
City
Delhi, India
Average Brand Deal
₹2L – ₹6L
8
Pooja Dhingra
Pooja Dhingra
Niche & Tier
Food Baking, Entrepreneurship, Desserts (mega)
City
Mumbai, India
Average Brand Deal
₹5L – ₹15L+
Fashion
1
Komal Pandey
Komal Pandey
Niche & Tier
Fashion Styling, Lifestyle (mega)
City
Delhi, India
Average Brand Deal
₹8L – ₹20L+
2
Kritika Khurana
That Boho Girl
Niche & Tier
Fashion Lifestyle, Ethnic Wear (mega)
City
Delhi, India
Average Brand Deal
₹5L – ₹12L
3
Masoom Minawala
Masoom Minawala
Niche & Tier
Fashion Luxury Fashion, Bridal, Lifestyle (mega)
City
Mumbai / Europe (Global Presence)
Average Brand Deal
₹10L – ₹30L+
4
Sejal Kumar
Sejal Kumar
Niche & Tier
Fashion Lifestyle, Music (mega)
City
Delhi, India
Average Brand Deal
₹4L – ₹10L
5
Siddharth Batra
Siddharth Batra
Niche & Tier
Fashion Grooming, Lifestyle (macro)
City
Delhi, India
Average Brand Deal
₹1.5L – ₹4L
6
Aashna Shroff
The Snob Journal
Niche & Tier
Fashion Luxury Fashion, Beauty, Lifestyle (mega)
City
Mumbai, India
Average Brand Deal
₹6L – ₹18L
7
Juhi Godambe
Juhi Godambe
Niche & Tier
Fashion Mumbai, India (macro)
City
Mumbai, India
Average Brand Deal
₹2L – ₹6L
8
Sakshi Sindwani
StyleMeJhilmil
Niche & Tier
Fashion Body Positivity, Lifestyle (macro)
City
Delhi, India
Average Brand Deal
₹2L – ₹5L
9
Santoshi Shetty
Santoshi Shetty
Niche & Tier
Fashion Streetwear, Editorial Styling (macro)
City
Mumbai, India
Average Brand Deal
₹2L – ₹5L
10
Diipa Khosla
Diipa Khosla
Niche & Tier
Fashion Luxury Fashion, Beauty, Lifestyle (mega)
City
Amsterdam / Global
Average Brand Deal
₹15L – ₹40L+
Travel
1
Bruised Passports
Bruised Passports
Niche & Tier
Travel Luxury, Couples Travel, Road Trips (mega)
City
London / Delhi (Global travelers)
Average Brand Deal
₹5L – ₹15L+
2
Tanya Khanijow
Tanya Khanijow
Niche & Tier
Travel Solo Travel, Budget Travel, Adventure Travel (mega)
City
Bangalore, India
Average Brand Deal
₹3L – ₹10L
3
Varun Vagish
Mountain Trekker
Niche & Tier
Travel Budget Travel, Hindi Travel Vlogs (mega)
City
Delhi, India
Average Brand Deal
₹2L – ₹6L
4
Shivya Nath
The Shooting Star
Niche & Tier
Travel Solo Travel, Vegan Lifestyle (macro)
City
Dehradun, India
Average Brand Deal
₹1.5L – ₹5L
5
Kritika Goel
Kritika Goel
Niche & Tier
Travel Lifestyle, Budget Travel (macro)
City
Delhi, India
Average Brand Deal
₹1.5L – ₹4L
6
Larissa D'Sa
Larissa D'Sa
Niche & Tier
Travel Adventure, Filmmaking (mega)
City
Mumbai, India
Average Brand Deal
₹3L – ₹8L
7
Siddhartha Joshi
Siddhartha Joshi
Niche & Tier
Travel Photography, Storytelling, Culture (macro)
City
Ahmedabad, India
Average Brand Deal
₹1L – ₹3L
8
Shenaz Treasury
Shenaz Treasury
Niche & Tier
Travel Lifestyle, Staycations (mega)
City
Mumbai, India
Average Brand Deal
₹4L – ₹12L
9
Anunay Sood
Anunay Sood
Niche & Tier
Travel Travel Photography, Landscapes, Adventure (macro)
City
Delhi, India
Average Brand Deal
₹1.5L – ₹4L
10
Aakanksha Monga
Aakanksha Monga
Niche & Tier
Travel Travel Planning, Budget Travel, Short-form Guides (macro)
City
Delhi, India
Average Brand Deal
₹1L – ₹3L
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